What this blog is about

It's an art blog.
Mostly about theatre... but also a healthy dose of pop culture, politics and shameless self-promotion.

Thursday, January 29, 2009

Art for Business…Ladies and Gentlemen, Mr. Michael Cowie

Big sale on now for artists who want to get on the web

Michael CowieI’m kinda excited for today’s blog post because I’m finally able to offer something useful to readers, rather than my own silly opinions.

I’d like to introduce you to Michael Cowie, a friend and colleague of mine who I’ve worked with extensively. Among other things, he’s a web designer (that’s how he eats) and, get this, he specializes in websites for theatre companies and artists.

Which companies? Well, there’s the internationally acclaimed (and soon to be featured at Toronto’s Luminato festival) Catalyst Theatre. There’s also Worshop West Theatre which, if you’re an aspiring Canadian playwright, you should become familiar with right quick. And for you West Coasters, there’s also young Jon Lachlan Stewart.

So why would you want to work with Mike? Well, he’s talented, design-savvy (most of the pics on my blog were taken and/or manipulated by him) and has a tonne of tricks up his sleeve. He can do regular HTML sites, and is also proficient with the new Joomla content management system, which is all the rage right now. Why? Because it allows you to update your website yourself without having to pay a designer to do it for you (like Facebook).

Most of all, he respects artists. Check out the opening paragraph from his Art for Business page:
“Every artist is a good businessperson. They have to be – they get their business done on a shoestring budget, and sometimes have to work miracles just to stay afloat. Any small business knows the game of juggling customer relations, business-to-business collaborations and marketing costs, customer development and financial gymnastics. Business and art go hand in hand – and nowhere more than on the web.”

Whether or not you agree, it’s a refreshing attitude to start a business relationship with, don’t you think? And if you’re not ready to bite, he has useful advice on his “I need a website” page. Check it out:
“You don't necessarily need something shiny or fancy to make an impact or to get a lot of functionality – and functionality is key, now that the web is a means of production and not just a means of communication. If you take time to plan a web-design project properly, you can have both - and get a work of genius on a low-fi budget - but you need to make sure it's a foundation you can build-on when your resources and budget increase, and that it's a tool that you can use to its maximum potential.”

Last but not least, he’s having a “recession busting” sale right now, and knocking off a large chunk of dough (up to 500 bucks!) off the price, if you throw down a deposit in advance. But don’t take my word for it. He’s got testimonials peppered around his site, or you can check out his portfolio and see for yourself. (Yes, there are a lot of pictures of me up there; I’m not totally selfless when marketing my friends…).

Those of you a little more technically inclined, take a look at his Hack Notes for useful tips on pimping out your Mac.

Contact him. He’s really cool.

(You’re welcome, Mike.)

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